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What is the model of import and export cross-border e-commerce?

What is the model of import and export cross-border e-commerce?

  • Time of issue:2021-08-06

(Summary description)Although cross-border e-commerce has a certain development history, in terms of traditional foreign trade, what are the cross-border e-commerce models? In response to this problem, Xiaoyou has to talk about the reason: cross-border business is divided into imports Similar to export, the cross-border e-commerce model can also be divided into: import cross-border e-commerce and export cross-border e-commerce. For imported cross-border e-commerce, it is usually that domestic consumers visit the shopping websites of overseas sellers to choose products and then the overseas sellers directly send international express delivery to the consumers. Export cross-border e-commerce is just the opposite. Domestic sellers deliver goods directly to overseas buyers through international express.      The cross-border e-commerce model for imports is often divided into the following models:   1. M2C model: that is, platform investment promotion, represented by Tmall International. Under this model, merchants need to obtain qualifications and authorizations for overseas retail, goods are directly mailed from overseas, and local return and exchange services can be provided, but usually the price is relatively high.   2, B2C model: This model is bonded self-operated + direct sourcing, representing companies such as JD.com, Jumei, and Miya. In this mode, the platform generally directly participates in the supply organization and logistics warehousing buying and selling process to improve the sales flow. However, currently in this mode, the products are usually explosive and the categories are limited.   3. C2C mode: The overseas buyer system is adopted, and representative companies include Taobao Global Shopping, Ocean Terminal, Haimi, and Street Mi. Under this model, the breadth of the supply chain and product selection is constructed, but at the same time, there is also a traditional profit-making model that relies on advertising and rebates, resulting in poor control over the service experience.   4. B2B2C mode: Bonded mail-out mode. The characteristic of this model is that there is no inventory pressure, but in fact this model is based on general trade in the name of cross-border e-commerce, and it will not be the development direction of cross-border e-commerce in the long run.    5. Overseas e-commerce direct mail: On behalf of the company Amazon. The model is characterized by a global high-quality supply chain logistics system and abundant SKUs.   6. ​​Rebate shopping guide/generation operation model: In fact, there are two types in this model: one is technical, and the other is agency operation. Generally, there are advantages in the early stage of cross-border e-commerce, easy to start, low cost, rich SKU, but lack of competitiveness, and real-time price updates, etc., require strong technical support. Therefore, early domestic companies that did this model are transforming.   7. Content sharing/community information: This model is the promotion base for overseas brands, because it mainly guides consumption through content and achieves natural transformation.    At present, more than 200,000 domestic enterprises have carried out cross-border business through e-commerce, and more than 5,000 large and small cross-border e-commerce platforms, including more than 600 imported e-commerce platforms. Its operating model is mainly divided into B2C, C2C, M2C, special sales and e-commerce social shopping guide.   B2C model of imported e-commerce is represented by JD global shopping, global Shunhe, and various traditional industries transformed into cross-border e-commerce companies. This model is an important one of the above imported e-commerce models. Most products need to be prepared by the platform itself. The four links of capital, team, supply and logistics are indispensable. They are divided into two types: integrated type and vertical type.   Its advantage lies in its low purchase price, and it is easy to attract consumers at a low price, which is in line with the essence of imported e-commerce "good price and good quality". At the same time, the quality of the goods is easy to control, the unification of logistics brings the advantage of timeliness, and the goods can be delivered quickly. Under the premise of financial security, vertical B2C imported e-commerce is a suitable model for traditional industry enterprises to transform imported e-commerce.

What is the model of import and export cross-border e-commerce?

(Summary description)Although cross-border e-commerce has a certain development history, in terms of traditional foreign trade, what are the cross-border e-commerce models? In response to this problem, Xiaoyou has to talk about the reason: cross-border business is divided into imports Similar to export, the cross-border e-commerce model can also be divided into: import cross-border e-commerce and export cross-border e-commerce. For imported cross-border e-commerce, it is usually that domestic consumers visit the shopping websites of overseas sellers to choose products and then the overseas sellers directly send international express delivery to the consumers. Export cross-border e-commerce is just the opposite. Domestic sellers deliver goods directly to overseas buyers through international express.

 

  

The cross-border e-commerce model for imports is often divided into the following models:

  1. M2C model: that is, platform investment promotion, represented by Tmall International. Under this model, merchants need to obtain qualifications and authorizations for overseas retail, goods are directly mailed from overseas, and local return and exchange services can be provided, but usually the price is relatively high.

  2, B2C model: This model is bonded self-operated + direct sourcing, representing companies such as JD.com, Jumei, and Miya. In this mode, the platform generally directly participates in the supply organization and logistics warehousing buying and selling process to improve the sales flow. However, currently in this mode, the products are usually explosive and the categories are limited.

  3. C2C mode: The overseas buyer system is adopted, and representative companies include Taobao Global Shopping, Ocean Terminal, Haimi, and Street Mi. Under this model, the breadth of the supply chain and product selection is constructed, but at the same time, there is also a traditional profit-making model that relies on advertising and rebates, resulting in poor control over the service experience.

  4. B2B2C mode: Bonded mail-out mode. The characteristic of this model is that there is no inventory pressure, but in fact this model is based on general trade in the name of cross-border e-commerce, and it will not be the development direction of cross-border e-commerce in the long run.

   5. Overseas e-commerce direct mail: On behalf of the company Amazon. The model is characterized by a global high-quality supply chain logistics system and abundant SKUs.

  6. ​​Rebate shopping guide/generation operation model: In fact, there are two types in this model: one is technical, and the other is agency operation. Generally, there are advantages in the early stage of cross-border e-commerce, easy to start, low cost, rich SKU, but lack of competitiveness, and real-time price updates, etc., require strong technical support. Therefore, early domestic companies that did this model are transforming.

  7. Content sharing/community information: This model is the promotion base for overseas brands, because it mainly guides consumption through content and achieves natural transformation.

   At present, more than 200,000 domestic enterprises have carried out cross-border business through e-commerce, and more than 5,000 large and small cross-border e-commerce platforms, including more than 600 imported e-commerce platforms. Its operating model is mainly divided into B2C, C2C, M2C, special sales and e-commerce social shopping guide.

  B2C model of imported e-commerce is represented by JD global shopping, global Shunhe, and various traditional industries transformed into cross-border e-commerce companies. This model is an important one of the above imported e-commerce models. Most products need to be prepared by the platform itself. The four links of capital, team, supply and logistics are indispensable. They are divided into two types: integrated type and vertical type.

  Its advantage lies in its low purchase price, and it is easy to attract consumers at a low price, which is in line with the essence of imported e-commerce "good price and good quality". At the same time, the quality of the goods is easy to control, the unification of logistics brings the advantage of timeliness, and the goods can be delivered quickly. Under the premise of financial security, vertical B2C imported e-commerce is a suitable model for traditional industry enterprises to transform imported e-commerce.

  • Categories:Company News
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  • Time of issue:2021-08-06 14:59
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Although cross-border e-commerce has a certain development history, in terms of traditional foreign trade, what are the cross-border e-commerce models? In response to this problem, Xiaoyou has to talk about the reason: cross-border business is divided into imports Similar to export, the cross-border e-commerce model can also be divided into: import cross-border e-commerce and export cross-border e-commerce. For imported cross-border e-commerce, it is usually that domestic consumers visit the shopping websites of overseas sellers to choose products and then the overseas sellers directly send international express delivery to the consumers. Export cross-border e-commerce is just the opposite. Domestic sellers deliver goods directly to overseas buyers through international express.

 

  

The cross-border e-commerce model for imports is often divided into the following models:

  1. M2C model: that is, platform investment promotion, represented by Tmall International. Under this model, merchants need to obtain qualifications and authorizations for overseas retail, goods are directly mailed from overseas, and local return and exchange services can be provided, but usually the price is relatively high.

  2, B2C model: This model is bonded self-operated + direct sourcing, representing companies such as JD.com, Jumei, and Miya. In this mode, the platform generally directly participates in the supply organization and logistics warehousing buying and selling process to improve the sales flow. However, currently in this mode, the products are usually explosive and the categories are limited.

  3. C2C mode: The overseas buyer system is adopted, and representative companies include Taobao Global Shopping, Ocean Terminal, Haimi, and Street Mi. Under this model, the breadth of the supply chain and product selection is constructed, but at the same time, there is also a traditional profit-making model that relies on advertising and rebates, resulting in poor control over the service experience.

  4. B2B2C mode: Bonded mail-out mode. The characteristic of this model is that there is no inventory pressure, but in fact this model is based on general trade in the name of cross-border e-commerce, and it will not be the development direction of cross-border e-commerce in the long run.

   5. Overseas e-commerce direct mail: On behalf of the company Amazon. The model is characterized by a global high-quality supply chain logistics system and abundant SKUs.

  6. ​​Rebate shopping guide/generation operation model: In fact, there are two types in this model: one is technical, and the other is agency operation. Generally, there are advantages in the early stage of cross-border e-commerce, easy to start, low cost, rich SKU, but lack of competitiveness, and real-time price updates, etc., require strong technical support. Therefore, early domestic companies that did this model are transforming.

  7. Content sharing/community information: This model is the promotion base for overseas brands, because it mainly guides consumption through content and achieves natural transformation.

   At present, more than 200,000 domestic enterprises have carried out cross-border business through e-commerce, and more than 5,000 large and small cross-border e-commerce platforms, including more than 600 imported e-commerce platforms. Its operating model is mainly divided into B2C, C2C, M2C, special sales and e-commerce social shopping guide.

  B2C model of imported e-commerce is represented by JD global shopping, global Shunhe, and various traditional industries transformed into cross-border e-commerce companies. This model is an important one of the above imported e-commerce models. Most products need to be prepared by the platform itself. The four links of capital, team, supply and logistics are indispensable. They are divided into two types: integrated type and vertical type.

  Its advantage lies in its low purchase price, and it is easy to attract consumers at a low price, which is in line with the essence of imported e-commerce "good price and good quality". At the same time, the quality of the goods is easy to control, the unification of logistics brings the advantage of timeliness, and the goods can be delivered quickly. Under the premise of financial security, vertical B2C imported e-commerce is a suitable model for traditional industry enterprises to transform imported e-commerce.

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